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Loaf creative is a full service, creative communications agency, providing marketing solutions and campaigns for businesses. They have moved into a brand new premises across from the West Lancs Investment centre and have kindly offered to host the next meeting. Please see http://www.loafcreative.co.uk for directions.

Key Speaker:

Julie Graham, Managing Director Distinction Marketing Ltd, Strategic Marketing Consultants

Julie is the founder and Managing Director of Distinction Marketing. She launched and sold a successful publishing company whilst still in her early twenties, went on to hold senior international marketing roles for some high-profile British companies and formed her own consultancy business around ten years ago. Working at the 'business end' of marketing, Julie has a deep understanding of the modern day challenges organisations face and expertly applies the principles and practices of strategic marketing to deliver competitive advantage and long term sustainability.

She has a particular interest in customer and stakeholder insight research and is an experienced marketing coach and mentor. In a voluntary capacity, Julie sits on the 'Dragons' Den' style panel of Lancaster University's 'Create' Project, which provides expert mentoring support, workshops and start-up finance to help students to develop their own business ideas.

This inter-active workshop will show you how the principles and practices of strategic marketing can help you to retain existing customers and increase sales in these challenging economic times. You will learn some practical skills to take away and apply within your organisation.

http://www.juliegrahamassociates.co.uk/index.htm